Jasmine Whitbread

Independent Non-Executive Director | Joined April 2015

Jasmine Whitbread


Jasmine joined the Board in April 2015.


Jasmine has significant business leadership experience as well as first-hand experience of operating across our markets.


Jasmine began her career in international marketing in the technology sector and joined Thomson Financial in 1994, becoming managing director of the Electronic Settlements Group. After completing the Stanford Executive Program, Jasmine set up one of Oxfam’s first regional offices, managing nine country operations in West Africa, later becoming international director responsible for Oxfam’s programmes worldwide. Jasmine joined Save the Children in 2005, where she was responsible for revitalising one of the UK’s most established charities. In 2010, she was appointed as Save the Children’s first international chief executive officer, where she led the merger of 14 separate organisations into one management line of 15,000 people across seven regions and 60 countries, while aligning the federation behind a single mission and strategy. Jasmine stepped down from Save the Children in December 2015.

External appointments

Jasmine is chief executive of London First and a non-executive director of WPP Plc.



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