-
Sponsorships
We stand with Liverpool FC
Since 2010, we’ve been the Main Club Partner of one the world’s most iconic clubs.
The perfect match
We’re proud to sponsor one of the world’s most legendary clubs. And after more than a decade of partnership running until the end of May 2027, we’re in it for the long haul, too – including investing more in LFC Women.
Empowering girls through sport
When girls play on, they succeed. We’ve teamed up with Liverpool FC to inspire more girls to stay in sport.
Discover our ‘Play On’ campaign
Find out more about how sport empowers women and girls – and what we’re doing to encourage them to play on.
Hear it from the legends
We asked some of Liverpool FC’s leading lights to share their views on why supporting girls to play on is so important for their future success.

Highlights from the Reds’ summer tour
Get the inside story of Liverpool FC’s pre-season visit to Singapore.