Is social mobility booming?

Find out if the emerging affluent are achieving more in their education, careers and businesses than their parents.

Is social mobility booming?

Find out if the emerging affluent are achieving more in their education, careers and businesses than their parents.

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What's the key to future success?

The connection between digital know-how and prosperity – and what it could mean for future success.

What's the key to future success?

The connection between digital know-how and prosperity – and what it could mean for future success.

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The story in numbers Get a snapshot of the findings

Infographic See how social mobility compares across Asia, Africa and the Middle East

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The rise of the emerging affluent

The bigger picture What else do our findings reveal about the emerging affluent?

62

per cent who are digitally savvy are socially mobile

7

per cent are enjoying 'supercharged' social mobility

62

per cent are earning a salary

49

per cent use basic savings accounts to save for their goals

52

per cent of the 'supercharged' socially mobile are female

China and India lead the way

67% of their emerging affluent are social mobile

69

per cent say effective wealth management is key to greater social mobility

Confidence is riding high

70% believe they're financially better off than their parents, but 59% are actually socially mobile

Our expert's view Ambition is helping to create jobs and wealth across Asia, Africa and the Middle East

Ben's blog

"Jane pursued higher education – an opportunity her parents didn’t have – and now has a job in a private equity firm. She says the sky’s the limit when it comes to reaching her life goals."

Ben Hung | CEO, Retail Banking & Wealth Mangement

Let us help you reach your goals

Whether you're at the beginning of your wealth journey or already on your way, contact us today. Ask about Premium Banking, designed especially for the emerging affluent.

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This information is being distributed for general information only and it does not constitute an offer, recommendation or solicitation to enter into any transaction or adopt any hedging, trading or investment strategy, in relation to any securities or other financial instruments. This information is for general evaluation only, it does not take into account the specific investment objectives, financial situation or particular needs of any particular person or class of persons and it has not been prepared for any particular person or class of persons. Investment products are subject to investment risks, including the possible loss of the principal amount invested. Predictions, projections or forecasts contained herein are not necessarily indicative of actual future events and are subject to change without notice. Opinions, projections and estimates are solely those of SCB at the date of this document and subject to change without notice. See the report for Important Information and Disclosures.