Our strategy

Our strategy

We aspire to be the world's leading international bank, across Asia, Africa and the Middle East.

We focus on building deep and long-standing relationships with our clients and customers and constantly look to improve the quality of our products and services.

Our success

Twenty-five of our markets now deliver over US$100 million of income; seventeen over US$100 million in profits.

Listed on the London, Hong Kong and Mumbai stock exchanges, we rank among the top 20 companies in the FTSE-100 by market capitalisation.

Our focus on basic banking

Our success is a result of being obsessed with the basics of banking - balancing the pursuit of growth with a disciplined management of costs and risks and keeping a firm grip on liquidity and capital.

Through our international network and expertise, we facilitate trade across markets, enable multinational clients to conduct complex business transactions and service the needs of an increasingly international consumer base.

What’s next?

Banking services

Take a look at our range of services and products for personal and corporate clients.

View our banking services

Our growth

We're well placed to expand into emerging economies because of our geographic focus.

View our acquisitions

Annual Report

Get more information on our strategy, results, markets and business performance.

View our 2013 report

Our Annual Report

Go to our Annual Report

Read about our performance in 2013, and get the details on our results.


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